Visual identity – Masamoto Sohonten

Creation of Masamoto Sohonten’s visual identity. Masamoto Sohonten is a secular manufacturer of high-quality hand-made chefs’ knives in Tokyo, Japan. Creation of the logo, business cards and letterhead. The visual system is determined by three rules : cutting directly on paper, one typeface (optima) and an iconographic bank for posters.

 

IMG_1597
IMG_1587Papeterie
IMG_1605
MAINGOT-1475
IMG_1629Affiches 100 x 70 cm
MAINGOT-1599Recherches iconographiques
MAINGOT-1603Recherches iconographiques
MAINGOT-1616Recherches iconographiques
MAINGOT-1617Recherches iconographiques